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Nice to Meet You.

We aim to provide you with the utmost peace of mind. 

Southern Insurance Associates Team Picture

Southern Insurance Associates is a locally owned and operated independent insurance agency servicing the Tristate area since 2002. 

The team at Southern Insurance Associates can help you navigate the complex world of insurance plans. We are committed to tailoring insurance coverage to our customer's needs. 

Our experienced staff can help you find the right coverage for your home, auto, or business. We also offer life and health insurance to keep your family and loved ones protected. 

The best insurance coverage comes from listening to our customers. The Southern difference is providing security and peace of mind. 


What We Are About


Honesty and transparency is a core value at Southern Insurance. Providing our customers with clear information is always our highest goal. 


When it comes to insurance, communication is key. With Southern you'll never have to worry about being one among many. Your protection is our first priority.


Southern Insurance has been a part of the greater Chattanooga community for over 20 years. We take great pride in our community and do our part to help support others in the Chattanooga area. 

Meet the Founder

Southern Insurance Associates was founded by our President Llew Boyd in 2002.


Llew comes from a long line of insurance professionals dating back to his grandfather. 

Llew is an active member of Sothern's daily operations and still finds time to golf. 

His many years of expertise continue to lead the way for business at Southern Insurance. 

Southern Office building - parking lot view.jpg

Come Visit

Our Office on Hixson Pike

We are located at 4525 Hixson Pike across from the Higgins Tire and Auto Service. We love it when people stop in. Look for the Magnolia tree outside and you'll know your here. 

We’d Love to Work With You

To learn more about joining our community click the button below. 

Southern Insurance Associates Logo
Southern Insurance Associates Logo
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